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VEGAS, March 27 /PRNewswire-FirstCall/ -- Skinvisible, Inc. (OTC: SKVI) (BULLETIN
BOARD: SKVI) (Website: http://www.skinvisible.com/) announced today that its licensee
Cross Global Inc. ("CGI"), dba as Sunless Beauty (http://www.sunlessbeauty.com/)
will debut this week on QVC, America's premier television shopping channel, reaching
more than 90 million homes across the United States.
Initially Solerra will launch
its highly successful UV free sunless tanning mitt for face and body. Other Solerra
suncare products will follow including a sunless tanning lotion, moisturizing
cream and a sunscreen product with SPF 30. Solerra's product line is formulated
with Skinvisible's patented delivery system; Invisicare(R). Invisicare enhances
the sunless tanning product by minimizing streaking upon application and providing
a tan that resists fading. Additionally, Invisicare intensifies the moisturizing
effect, leaving the skin softer and smoother. "This
is a significant marketing achievement on the part of Sunless Beauty," said
Terry Howlett, President of Skinvisible, Inc. "The broad audience exposure
provided by this at home shopping network is invaluable. Revenue for Skinvisible
is received from both the Invisicare sales and royalties." The
launch follows Solerra's product debut at the Academy Awards last month. Company
executives had the opportunity to distribute the Solerra product line to actors
and actresses present at the Awards at a post Oscar party. There was a high level
of interest generated from the Hollywood community at this event according to
Company President Angie Trelstad. Sunless Beauty's plan
is to also sell the Solerra products nationally through high end retail beauty
stores in the US and Canada in 2007 and is seeking distributors for Europe and
Australia. About Invisicare(R) Skinvisible
has patented its technology and trademarked its polymer delivery system Invisicare(R).
Invisicare is a combination of hydrophilic and hydrophobic polymers that hold
active ingredients on the skin for extended periods of time. They are non-occlusive
and allow normal skin respiration and perspiration while moisturizing and protecting
against exposure from a wide variety of environmental irritants. See: http://www.invisicare.com/. About
Skinvisible Pharmaceuticals, Inc. Headquartered in
Las Vegas, Nevada, Skinvisible Pharmaceuticals is a research-and-development company
who's primary business objective is to license its technology and formulated products
to manufacturers of Rx and OTC skincare products. See http://www.skinvisible.com/. Forward-Looking
Statements This press release contains 'forward looking'
statements within the meaning of Section 21A of the Securities Act of 1933, as
amended, and Section 21E of the Securities Exchange Act of 1934, as amended, and
are subject to the safe harbors created thereby. Such statements involve certain
risks and uncertainties associated with an emerging company. Actual results could
differ materially from those projected in the forward looking statements as a
result of risk factors discussed in Skinvisible, Inc. reports on file with the
U.S. Securities and Exchange Commission (including, but not limited to, a report
on Form 10-QSB for the quarter ending September 30, 2006.
Corporate Contact: Terry Howlett, President/CEO Skinvisible Pharmaceuticals,
Inc Phone: 702-433-7154 Email: info@skinvisible.com Website:
http://www.sunlessbeauty.com/ Website: http://www.invisicare.com/ Website:
http://www.skinvisible.com/
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